NAIU has presented its H1 2025 activity report to its members and is providing its main points to the public. An analysis of the work performed shows not only the implementation of planned tasks but also an active and flexible response to the challenges of the time, which once again confirms NAIU’s role as a key driver of development and stability for the country’s insurance sector. The Association’s activities during this period were focused on several strategic areas, each of fundamental importance to the future of the industry.
Leadership in Shaping the Legislative Field
One of NAIU’s central priorities remains the systematic work on improving the regulatory framework. The Association plays a leading role in the dialogue with the regulator and legislative authorities, defending the market’s interests:
Implementation of new legislation. NAIU is actively supporting the implementation of the key laws “On Insurance” and “On MTPL,” as well as NBU regulations. This includes providing methodological support to insurers and forming a consolidated market position on new draft regulations.
Improving taxation. The Association continues to lobby for the introduction of tax incentives for life insurance and VHI (Voluntary Health Insurance), as well as the harmonization of the Tax Code with the requirements of IFRS 17 and the Law of Ukraine “On Insurance.” A significant achievement was the inclusion of these issues in the Government’s Priority Action Plan for 2025.
Simplification of financial monitoring. Understanding the specifics of insurance activities, NAIU initiated a dialogue with the NBU regarding the adaptation of financial monitoring procedures (Resolution No. 107) during claims settlement, which will reduce risks for consumers and eliminate legal conflicts.
This systematic work demonstrates that NAIU is not just an association, but a powerful intellectual center that shapes civilized and transparent rules of the game in the market.
Developing Infrastructure and Raising Market Standards
NAIU makes a significant contribution to the development of market infrastructure by implementing projects that have a long-term effect for all participants. The most indicative is the comprehensive approach to reforming the activities of insurance intermediaries. In response to new legislative requirements, the Association did not limit itself to consultations but created a full-fledged ecosystem:
Training platform: A unique platform, agent.nasu.com.ua, based on Moodle has been launched and is supported, where a separate training space is created for each participating insurer.
Training materials: Comprehensive materials (videos, texts, tests) have been developed for all training programs provided for by the Law of Ukraine “On Insurance,” with a total duration of more than 15 hours. Exclusive content on MTPL was created by the MTIBU (Motor (Transport) Insurance Bureau of Ukraine) specifically for this NAIU project.
Increasing financial literacy: Video materials are publicly available on the Association’s YouTube channel, and the “RPO.insurance” projects and a partnership with the NBU have been launched as part of an initiative for the defenders of Ukraine.
Another important infrastructure project is the development of the PRIMA platform. It has transformed into a powerful analytical tool that provides quarterly market reviews (including in English), ratings of insurers by key indicators and lines of business. This increases market transparency and provides its participants with data for making informed decisions.
International Integration and Interest Representation
Against the backdrop of Ukraine’s European integration aspirations, NAIU’s role as a reliable partner and representative of the Ukrainian insurance market on the international stage has grown significantly. In the first half of the year, the Association:
Joined the working group on financial services within the negotiation process for Ukraine’s accession to the EU.
Held negotiations with GIZ, IFC, and the World Bank on attracting investments, analyzing the war risk insurance market, and developing insurance for small and medium-sized businesses.
Became the sole market representative in the Ministry of Economy’s Ukraine Insurance Taskforce.
Proactive Response to Challenges
It is important to note that the Association’s activities were not limited to planned tasks. During the reporting period, NAIU responded promptly to the current needs of the market, which resulted in a number of additional initiatives: from creating an HR committee and addressing antitrust risks to participating in working groups of the NSSMC (National Securities and Stock Market Commission) on pension reform and the State Financial Monitoring Service on national risk assessment.
The results of NAIU’s work in the first half of 2025 clearly demonstrate its transformation from a classic association into a multifunctional strategic center. Thanks to a combination of deep expertise, the ability to conduct an effective dialogue with the authorities, and the implementation of large-scale infrastructure projects, NAIU not only represents the interests of its members but also makes an indispensable contribution to the stability, transparency, and European future of the entire Ukrainian insurance market.
